EMPOWER YOUR
BRAND, ONE GIFT
BAG AT A TIME!
Join our sampling program to connect
directly with Canadian families through
trusted healthcare providers.
DISCOVER BABYBRANDS
GIFT CLUB:
Canada’s #1 product sampling company, trusted by leading brands to connect with new and expecting parents.
- Reach Your Target Audience: Engage directly with parents and new parents through our active community and diverse programs, including gift bags, brochures, easels, product inserts, digital ads, and more.
- Trusted by Professionals: Partner with our network of 2,000+ healthcare professionals who help deliver your products into the hands of parents across Canada.
- Proven Results: Leverage decades of trust and expertise to build awareness, loyalty, and lasting connections with your audience.
What We Offer
TARGETED SAMPLING AND DISTRIBUTION
- Extensive Healthcare Network: Partner with 1,700+ healthcare centers nationwide.
- Direct Consumer Reach: Connect with over 264,700 parents annually
- Trusted Delivery: 98% of our gift bags distributed through healthcare professionals
- Demographic Focus: 80% of recipients are first-time mothers
STRATEGIC MARKETING SOLUTIONS
- Trade Show Presence: Enhance brand visibility at baby shows across Canada
- Social Media Amplification: Boost your digital footprint with targeted campaigns
- Website traffic: Expand your reach by joining our network
DATA-DRIVEN
INSIGHTS
- Consumer Behavior Analysis: Gain valuable demographic data via registration forms
- Market Intelligence: design future strategies with consumer driven insights
BABYBRANDS GIFT CLUB
PROGRAMS
Sampling Gift Bag
Over 20k monthly circulations to new and expecting parents through a network of healthcare centers and trade shows.This program ensures your brand is in the hands of the right consumer.
Reception Hub Displays
Your Brand in Their Trusted Spaces. Position your brand in doctors’ offices and healthcare centers through visually engaging easels and brochures.
Buyers guide (Magazine)
Reach your targe through healthcare waiting room magazines and effectively promote your products and services in a trusted, high-visibility space.
Registration Page Ad Placement
Reach 5,000 monthly registrants with strategic, targeted brand messaging on our high-conversion thank you page.
Data targeted
build Data-Driven Strategies for Better Connections. Communicate your brand messages and offers directly to your targeted audience.
Complement Your Strategy with Digital Channels
Boost engagement with creative social media campaigns, targeted email marketing, and strategic placements on high-traffic websites.
OUR DISTRIBUTORS
Canada-Wide Healthcare Distribution Network
Our extensive network of over +2,000 healthcare centers—including hospitals, clinics, midwife stations, and more—ensures that your products reach parents directly across Canada. With approximately +264,000 gift bags distributed annually, we provide an unparalleled opportunity to connect with your target audience.
HEALTHCARE CENTERS
Distribution Highlights* (Gift Bags):
- Alberta: 28,089
- British Columbia: 16,427
- Manitoba: 14,793
- New Brunswick: 6,514
- Newfoundland and Labrador:
2,955
- Nova Scotia: 13,268
- Ontario: 109,614
- Prince Edward Island: 5,029
- Quebec: 55,533
- Saskatchewan: 11,778
*Please note that distribution numbers are estimates and may vary monthly due to new registrations and the addition of new healthcare offices, ensuring ongoing growth and reach.
Contact form
OUR PARTNERS
HEAR IT FROM THEM
FREQUENTLY ASKED QUESTIONS
You can partner with us by filling out the contact form or simply booking an appointment with us. We will walk you through our programs to promote your brand via our trusted channels
We work with a wide variety of products made for babies, moms, dads, and households. These include diapers, wipes, baby wash, skincare for moms, vitamins, educational materials, and more. If your product supports new or expecting families, we’d love to hear from you!
Yes! We offer category exclusivity within the BabyBrands Gift Bags. That means we won’t include any direct competitors’ products from the same category during your campaign, —ensuring your brand gets the spotlight it deserves.
Exclusivity is subject to availability and agreement terms.
Pricing is based on a few factors:
✔ Sample size & weight
✔ Campaign length
✔ Volume of distribution
We offer flexible, customized packages to suit your brand goals. We will walk you through the best options during your consultation.
Absolutely! We can either send a sample bag directly to your office or provide detailed photos of its contents.
Our bags currently feature top brands like Palmer’s, Aleva, Peekapoo, Sudocrem, and more—trusted products for real parents.
Before your campaign goes live, we’ll show you a preview photo or physical sample of the curated monthly gift bag, so you know exactly what’s being distributed.
Yes! We offer feedback collection options through digital follow-ups, surveys, or QR-based forms. Please discuss your feedback goals with our sales representative to build them into your campaign.
To book an ad space in our print and digital Buyers Guide, fill out our form or book an appointment with us. Our team will guide you through available formats, pricing, and deadlines. The guide reaches thousands of parents across Canada through clinics, hospitals, and family centers.
Yes! We also offer:
Simply reach out to fill out our Contact Form or book an appointment for your introductory meeting. Let’s bring your brand to growing families across Canada!
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I’m a Healthcare Center